Organize your audience on purpose.
The Listings module is the structure layer that turns a flat contact database into targetable groups. Create lists, assign tags, build dynamic segments, and manage company profiles for high-precision, segmented campaigns. Stop blasting. Start targeting.
One list. One message. Zero relevance.
Same email sent to active buyers and cold leads
No way to group by interest or lifecycle stage
High unsubscribe rates from irrelevant content
Manual CSV exports just to filter audiences
Segmentation, deconstructed.
The list, group, and tagging structure that organizes subscribers with purpose. Build audiences based on data, not guesses.
List Creation
Build static and dynamic lists based on source, topic, or subscription type.
Subscriber Relationships
Assign subscribers to multiple lists. Manage independent opt-ins per list.
Tagging
Layer flexible tags onto profiles. Group by interest, behavior, or lifecycle.
Dynamic Segments
Auto-update groups based on real-time rules. No manual list shuffling required.
Company Profiles
Roll up individual subscribers into B2B company segments for account-based marketing.
List-Based Filtering
Query your database instantly. Filter by list, tag, status, or engagement.
Five views. Perfect order.
DRAG OR USE ARROWS TO NAVIGATE
Four tools. Different jobs.
Lists
Lists are for subscription-level management. Use them when a contact is explicitly opting into a specific topic, like a weekly newsletter or product updates. A subscriber can belong to multiple lists, and each list tracks its own opt-in source.
- → Best for explicit opt-ins
- → Manages subscription permissions
Tags
Tags are for behavioral and lifecycle grouping. Use them to label subscribers dynamically—like “Cart Abandoner” or “VIP”—without affecting their list subscriptions. Tags don’t require opt-in; they are internal organizational markers.
- → Best for behavior tracking
- → No opt-in required
Dynamic Segments
Segments are smart, rule-based groups that update automatically. Instead of manually moving subscribers, define criteria like “clicked link in last 7 days” or “spent over $100.” Segments calculate instantly, ensuring your campaigns always hit a moving target.
- → Auto-updating based on rules
- → Combines lists, tags, and custom fields
Companies
The Company layer links individual subscribers to their respective B2B accounts. Track company-wide engagement, identify high-value accounts, and run Account-Based Marketing (ABM) campaigns without losing individual contact context.
- → B2B rollup reporting
- → Enables account-based marketing
Four steps to precision targeting.
Create List or Tag
Define the segment. Create a new list for opt-ins, or a tag for behavioral grouping.
Assign Subscribers
Manually assign, or set rules to automatically tag subscribers based on actions.
Target Campaign
Build a campaign and select the exact list or tag combination as your audience.
Measure Results
Track engagement specific to that segment. Refine and repeat what works.
Segment by what matters.
By Interest
By Interest
Group subscribers by the topics they click on. Send niche content only to those who care about it.
By Lifecycle
By Lifecycle
Tag as New, Engaged, or Dormant. Tailor your messaging to match their journey stage.
By Purchase
By Purchase
Identify repeat buyers, high-spenders, or cart-abandoners. Drive e-commerce revenue directly.
By Source
By Source
Group by acquisition channel (ads, organic, referral). Understand which sources drive the best audience.
Relevance drives revenue.
Feeds the engine.
Organized audiences drive results.
Stop treating your audience like a monolith. When you segment with purpose, every send is sharper, every open is higher, and every click is earned.
One engine. Flexible licensing.
- ✓1 Site License included
- ✓1 year of updates and support
- ✓All Listings module features included
- ✓Priority support access
- ✓Free access to future module updates
- ✓5 Site Licenses included
- ✓1 year of updates and support
- ✓All Listings module features included
- ✓Priority support access
- ✓Free access to future module updates
- ✓15 Site Licenses included
- ✓1 year of updates and support
- ✓All Listings module features included
- ✓Priority support access
- ✓Free access to future module updates
- ✓50 Site Licenses included
- ✓1 year of updates and support
- ✓All Listings module features included
- ✓Priority support access
- ✓Free access to future module updates